No content schedule

If you decide to post only when you want to, you'll probably end up posting once in a fortnight.

A content schedule not only makes sure that you are consistent with posting, but also makes it easier to follow and post content from all the pillars.

How to create and use a content schedule?

  1. Decide how many times a week you will be posting.
  2. Decide the content formats.
  3. Decide the content pillars.
  4. Allocate days for posts.
  5. Allocate a specific content format for every day.
  6. Allocate a specific content pillar for every day.
  7. Map this down in a Google Sheet or Notion calendar.
  8. Use it as a reference and create content and make sure you don't miss any day.